Define and Captivate Your Customers
In this article on LinkedIn I’m sharing the learnings of a year of consulting with emerging beauty and skin care […]
Read more →Author: mdemul
Innovative Green and Sustainable Technologies in Personal Care Ingredients
I reviewed new technologies in cosmetic ingredients at startup companies in this article in Cosmetics & Toiletries. Many startups use […]
Read more →How do you assess risk in your innovation portfolio?
How do you assess risk in your innovation portfolio? In this whitepaper I review ways to measure and limit project […]
Read more →How To Measure Innovation With Forward-Looking Metrics
Making investment decisions about innovation projects is hard, because there are so many unknowns. In my third article for LinkedIn […]
Read more →How well can innovators predict the future?
Innovation projects are often ranked by their Net Present Value (NPV). But the NPV very strongly depends on the forecast […]
Read more →How To Make a Hand Sanitizer
During the COVID-19 pandemic, many chemical and consumer goods companies have announced that they have retooled to make hand sanitizer […]
Read more →Sustainability in Personal Care and Cosmetics
The future of sustainability in personal care products depends on how valuable sustainable product claims are to consumers. This article […]
Read more →4 Ways To Make Phased Product Development More Effective
One of the goals of phase-gate or stage-gate processes is to allocate product development resources to the right projects. In […]
Read more →Innovation in Indie Brands
In November 2019 I published an analysis of the indie brands space in personal care in HAPPI magazine. Indie brands […]
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